Grow your sales with Facebook advertising

Facebook and Instagram are the most powerful channels for disrupting your targets at the right moments and to massively grow your leads list with untapped sales potential. 

Facebook advertising has the potential to connect your service/products to your target audience at the right time.

Within just a few seconds, consumers may end up buying if: 1- The targeting is accurate (which depends on your goals and where they sit in the buying journey).


2- The hook grabs their attention with compelling content and graphics.


3- The conversion process is easy, from seeing your ad for the first time to buying your products or filling out a lead form.

CPA can increase dramatically, but that’s only true if one does it wrong.

Buying qualified traffic is like mining for gold: It requires skill, data science, and research, along with persuasive content, eye-catching graphics, and countless A/B tests to turn a dollar into three.

With the right formula, CPA (and even CPC) can become very low if one combines Facebook ads with sales funnels, nurture campaigns, and retargeting ads.

Are you interested in learning how we hacked this channel and turned it into a goldmine?

The 5-step formula for turning Facebook ads into gold

20%
20%

Finding the gold

Finding the right target and knowing where they are in the buying journey makes all the difference for converting them into buyers.


In this step, we dig deep and tap into buyer behavior with accurate segmentation. This step defines the core strategy of what will come next.

50%
50%

Building the right hook

On a daily basis, your targets are inundated with countless ads that blend into their feed like a chameleon, which reduces their attention span even further. Without the right hook, being able to grab their attention and lead them to your sales pages is next to impossible.


The right hook is the right offer, the right content. and the right graphics that all scream in a non-disruptive way, matching up exactly with your target audience’s needs.

60%
60%

Building the platform

Buying traffic is expensive, and the last thing you want to do is miss out on turning that traffic into sales. By building an effective platform, you can easily lock in your traffic and convert interest into profit.
The number one mistake companies make is sending their traffic to a generic, cluttered website where results are guaranteed to disappoint.

75%
75%

Nurturing and retargeting

Selling high-ticket products/services on Facebook is not the wisest idea. Not only will your CPC soar, but you will also end up burning through your budget at a rapid pace.


Instead of doing that, sell low-ticket products to collect names and emails to build up your list. Your list can then be nurtured and retargeted into buying high-ticket items/services. Using this strategy is what will lower your CPA.

90% - Always on until the ads turn 1 dollar into 3, 5 or 10
90% - Always on until the ads turn 1 dollar into 3, 5 or 10

A/B testing and iteration

Every business is different, and every target sits in a different buying cycle. Failing to conduct proper data analysis of target behavior and try out different hooks prevents creatives from ever finding out what works best.

Want to know more?

Don't waste your time on worn-out and broken marketing that just relies on useless metrics; clicks, ranking, and impressions aren’t where the money is at. Get our proven and tested formula for turning any business into a money-making ma-chine and see your CPA bottom out below the $1 mark. This formula can turn any dollar into three, and it's just so dead simple.

Client's Feedback

Over the years, we’ve been privileged enough to work with many fantastic small businesses all over the world. We’ve helped them build a sustainable system that not only works in generating leads but also in growing their businesses year-on-year.

SET UP A CALL WITH US TODAY, AND WE WILL DESIGN A COMPLETE MONEY-MAKING MACHINE FUNNEL FOR YOU, AND IT’S ALL FOR FREE (WORTH $1,000)

Don’t believe us? Well, let’s see how it works. Just to let you know, what follows is exactly what you’ll get, and it’s completely FREE. All you need to do is fill out a quick business evaluation form and schedule an appointment with one of our lead strategists.

Step 1
Step 1

Business Evaluation

We will start by asking you just a few basic questions to better understand your business and see if we are the perfect fit for each other. This step is required before the meeting is scheduled, and once you click the button below, you will be redirected to a page where you can complete the business evaluation questionnaire.

Step 2
Step 2

Competitors analysis

Why re-invent the wheel when you can just take a good look at what works for your competitors and use that knowledge as a base and improve on it? This shortcut will slash your time in half and put you way ahead of your competitors.

Step 3
Step 3

Goals Setting and KPIs

No progress without a clear vision of where you want to take your business. After we evaluate your business and figure out how your key competitors work, we will guide you in defining those all-important goals and spot-on KPIs.

Step 4
Step 4

Funnels Strategy

The funnel strategy is fundamental to joining up all those loose ends. In this step, we will help you select an integrated funnel that fits your business and then go on to customize it for your unique business needs. The entire strategy will be presented in whiteboard format by one of our strategists, who will explain it in thorough detail.

Step 5
Step 5

Action Plan and Pricing

Once we have revealed all the steps, you’ll lastly just need to refine your action plan, hours allocations, project breakdown, and the all-important figure of what it will cost you. You should know that our prices are affordable and tailored to the needs of small businesses. 

Stop running ads that burn through cash

90% of the time, agencies who claim they run Facebook ads fail to do it correctly.

Here are some mistakes to be aware of:

Generic targeting

The worst thing to do with campaigns is to show ads to people who will never end up buying.

Most agencies go for generic targeting based on historical data that is optimized for engagement, clicks, and CPC. However, all of this is moot if it doesn’t lead to sales.

When running ads, there should only be one goal: Put $1 in, get $3 back. Anything else is simply not worth it.

Boring and outdated hooks

These are hooks without personalization that focus only on what instead of why. 

Without a story that resonates with your target audience and a product or service that they need (or think they need), your CPC will rise because the hook will just blend in with the rest of the noise.

Lack of a platform

Instead of investing money, time, and resources into building a platform with potential to convert traffic into sales, most skip this step altogether and send the traffic directly to your website.

A website is like a menu; it’s not meant to fit within your ad campaigns. It distracts your targets from buying, and that’s the last thing you want for your expensive traffic.

Generic A/B tests

Running minor A/B tests to improve clicks, CTA, and engagement is useless if it doesn’t lead anywhere.

The proper way to test is by running A/B tests on the targeting, hooks (messaging and creative), and platform (landing pages), and also by backing everything up with data science based on target behavior and ad interactions.

Failing to promise hard KPIs (leads, sales, etc.)

Try it for yourself. Go to any ad agency and tell them that your goals are to get leads, sales, and to eventually make 3 times what you spend.

They will likely try to dazzle you with jargon on why this is not an optimal goal and then steer you toward a money-draining path with useless KPIs like engagement rate and CPC.

The 5-Step Ranking Smasher Formula

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Looking for a more complete solution?

Startup 360 is a solution designed to close the loop once and for all.

Facebook ads are good for short-term strategies, but you will never own this channel. It belongs to Facebook and you will always be at their mercy. However, you can still have it all if you implement a long-term strategy that focuses on SEO, automation, and social, influencer, and email marketing.