CONNECT YOUR PRODUCTS WITH THE RIGHT INFLUENCERS

We match the top local influencers with relevant and exciting products to produce impactful social media campaigns.

Influencer marketing is the art of connecting your brand with passionate influencers who genuinely try your products and promote them on their social networks.

The secret to acing that channel is to connect your products to the right micro influencer and tie it to a sales funnel that is both measurable and trackable.

Our influencer marketing campaigns are not your typical consultancy service; we go far and beyond this with an integrated solution that leverages the right influencer and the right platform with one goal in mind: sales. That’s the one thing that matters – sales.

How Do We Do Influencer Marketing

5%
5%

Understanding the product

Just like Matchmaking, the first step is always to research and highlight the best qualities that might make your product attractive to influencers. 

Research is a process of understanding your product, what pain point it solves for your customers, and how it fits with the lifestyle of the target audience. 

Two components are necessary at this step:

  1. The pain points the product solves and why 
  2. The consumers’ behaviors 
10%
10%

Developing a strategy or evaluating an existing one

Once we develop a strong understanding of your product and hack into the consumers’ mindset, we put ourselves on the consumers’ path to purchase and build our strategy around that. 

During this process, we will look into your existing funnels and evaluate the user experience. We might suggest changes or rebuild unique funnels for the campaigns with trackable data points.

15%
15%

Agree on goals and metrics

Goals and metrics set your campaigns on the right path. Without knowing what to measure, how will you know if the campaigns have performed well or not? 

At this step, we look at the metrics that match your objectives and set our reporting and data tracking around that. 

40%
40%

Starting the outreach process

A complete manual process of prospecting, emailing, negotiating, and agreeing on terms.


Outreach is not picking influencers from a database. It is a manual process that involves prospecting, analyzing prospects metrics, developing custom pitches, negotiating, and agree on terms.

50%
50%

Presenting candidates for approval

After our outreach campaigns, we usually end up with multiple suitable candidates. We present them to our clients with metrics, prices, and campaigns ideas. 

Once the influencers are approved, we move into production. 

80%
80%

Launching the campaigns

At this stage, we already have a strategy in place, plus influencers to work with. Next comes planning the creatives, ideas, and timing and how they will all be integrated with other assets, channels, etc. 

We might provide them with guidance, suggestions, and insights, but we never control their creative process. 

The goal is to genuinely introduce the products to the influencers’ audiences and highlight the benefits and impacts on their lives.

95%
95%

Report, learn, and repeat

The process continues and is never-ending. With each campaign, we learn something new. Not all influencers will deliver results. It’s critical to measure, learn, and change influencers if they don’t deliver results or engagement. 

At this stage, we look at the metrics and often test multiple influencers to determine the right fit for the next campaign. If, for example, in Campaign 1 we notice that a few influencers have been driving higher engagement rates than the rest, we continue with them on the second campaign and eliminate the lower-performing influencers.

Client's Feedback

Over the years, we’ve been privileged enough to work with many fantastic small businesses all over the world. We’ve helped them build a sustainable system that not only works in generating leads but also in growing their businesses year-on-year.

SET UP A CALL WITH US TODAY, AND WE WILL DESIGN A COMPLETE LOCAL INFLUENCER MARKETING STRATEGY

This strategy by itself can save you time and money, and lead you straight to the right influencers with maximum ROI, guaranteed.  

Step 1
Step 1

Business Evaluation

We will start by asking you a few basic questions to better understand your product and see if we are the right fit to work with you. This step is required before scheduling a meeting. Once you click the button below, you will be directed to a page where you can complete our influencer marketing business evaluation questionnaire.

Step 2
Step 2

Competitors analysis

At this point we look at similar products and assess how they performed with influencer marketing. We might learn a few things that can help us in defining a better strategy for you.

Step 3
Step 3

Goals Setting and KPIs

Without a clear vision of where you want to take your product with word of mouth the campaign will not perform well. After we evaluate your business and figure out how your key competitors work, we will guide you in defining those all-important goals and spot-on KPIs.

Unlike other agencies who focus on useless metrics like engagement rates, likes and shares, we look at sales and hard KPIs. We want to know if the campaign will generate a certain amount of revenue for your business, and we only care about that.

Step 4
Step 4

INFLUCNERS MARKETING STARTEGY

The strategy is fundamental to joining up all those loose ends. In this step, we will help you select an integrated strategy that leverages the right influencers and connects the traffic generated to sales funnels designed to capture and convert traffic into sales.

Step 5
Step 5

Action Plan and Pricing

Once we have revealed all the steps, you’ll just need to refine your action plan, time allocations, project breakdown, and the all-important matter of what it will cost you. You should know that our prices are affordable and tailored to the needs of small businesses. 

Why work with us

1. We are not your average agency. Instead of focusing on engagement, likes, and shares, we focus on sales.

Because of that our entire strategy and every action we take is designed to create an impact on sales.

2. We focus on cutting through the noise, and right to what works.

This mindset reduces wasted time, lowers your costs and delivers 10 times better results.

3. We don’t look at influencer marketing as a stand-alone service, it’s part of an integrated solution with multiple facets that can impact your other channels as well. We take every step necessary to leverage on that.

4. We don’t take every client. We only work with products that resonate with us and our values. If we love your product, so will our influencers and we will know how to promote it better – genuinely and from the heart because we believe it will benefit consumers.

Brands experience 

looking for a more complete solution?

influencers Marketing is good for short term strategy only and it can easily lose its magic if it didn’t go viral. But if you combine it with a long term strategy and find a place for it in your funnel, it can last forever.